Hello hello 👋🏾
I’m a strategic design leader who builds human-centered experiences for complex, large-scale digital systems.

I design with purpose, accountability, and long-view vision— translating business models, human needs, and organizational constraints into platforms that are intuitive, scalable, and trustworthy. For me, design is systems leadership: architecting structures, flows, and decision frameworks that help people move confidently through technology while advancing product strategy and measurable business outcomes.

Recent engagements include PayPal, Verizon, Google, R/GA, and the Jersey City Arts Council.

Multi-year enterprise product transformation and platform architecture for global user systems.

Redefined information architecture, navigation, decision logic, and system patterns for core account experiences — shaping the strategic UX foundation for 2025–2026 releases.

Research-grounded interaction design and platform strategy for an education-driven digital product ecosystem.

Established user journeys, product principles, and UX frameworks to guide complex multi-stakeholder workflows and scalable platform decisions.

Digital ecosystem redesign and omni-channel retail experience visionfor customer and employee tools.

Led strategic product definition, platform UX, and service alignment across in-store, online, and mobile journeys to enable personalized, relationship-driven retail interactions.

Civic design strategy, branding evolution, and community-centered experience programming for cultural engagement.

Delivered organizational identity, web experience direction, and participatory design frameworks to strengthen visibility, governance, and public impact.