Hello hello 👋🏾
I’m a strategic design leader who builds human-centered experiences for complex, large-scale digital systems.

I design with purpose, accountability, and long-view vision— translating business models, human needs, and organizational constraints into platforms that are intuitive, scalable, and trustworthy. For me, design is systems leadership: architecting structures, flows, and decision frameworks that help people move confidently through technology while advancing product strategy and measurable business outcomes.

Recent engagements include PayPal, Verizon, Google, R/GA, and the Jersey City Arts Council.

Enterprise platform architecture and experience transformation for core account systems.

North Star digital vision and omni-channel experience systems spanning web, app, and retail.

Retail experience vision and personalized journey frameworks for the GStore platform.

Civic design strategy and identity evolution for community arts engagement.